Brendan Rumball | Digital Strategy & Operations

About

I work at the intersection of international development and digital strategy.

I focus on how organisations actually operate — and what enables them to move forward.

I began by building a cross-border nonprofit in Southeast Asia, establishing operations and partnerships from the ground up.

I later spent eight years scaling a direct-to-consumer business, contributing to an eight-figure exit.

Today, I work across both environments — helping organisations bring structure to growth and move from strategy into execution.

Select Work

Social enterprise · Southeast Asia

Building a cross-border nonprofit from the ground up.

A social enterprise operating across Japan and Vietnam, focused on education and long-term volunteer placement.

I led the full setup — from positioning and recruitment to government approval and local partnerships — establishing the organisation from zero.

Built the core model and structure, combining nonprofit objectives with a sustainable volunteer system. Defined the organisation’s identity, secured legal status, and developed the systems required to recruit and manage international volunteers.

The organisation remains active today, supporting ongoing placements and partnerships across both countries.

Select Work

Commercial growth · Digital strategy

Scaling a D2C brand through to an eight-figure exit.

I was part of the core team responsible for scaling one of the fastest-growing brands in its category, contributing across paid acquisition, content, and brand communications.

Over time, I moved into a broader operational role — working across marketing systems, e-commerce, and team output to support scalable growth.

My focus shifted toward social strategy and partnerships, helping expand reach, refine the brand’s voice, and drive performance at scale.

The company ultimately reached an eight-figure exit. Since the acquisition, I’ve continued working with the brand and supporting additional brands within the acquiring group.

8+ years

scaling the business

Social Strategy

& organic + paid partnerships

8-figure

successful exit

Continued

engagement post-aquisition

Where I Focus

How that experience translates in practice.

My work is centred on how organisations actually grow — how decisions translate into systems, communication, and outcomes in practice. I’ve worked across both nonprofit and commercial environments, supporting everything from early-stage setup to scaled operations and exit.

I’m particularly interested in work where strategy and execution are closely linked — where clarity, ownership, and follow-through make a tangible difference.

Growth & Performance

How organisations acquire, retain, and scale — through systems that actually hold up over time.

Social Strategy

How reach and relevance are built — through partnerships, distribution, and content that travels.

Brand & Communication

How organisations position themselves, communicate clearly, and build trust with the right audiences.

Operations & Execution

How strategy turns into reality — across e-commerce, logistics, and team output.

Visual Work

A parallel focus on visual storytelling.

Alongside my work in strategy and operations, I’ve developed a focus on visual storytelling through photography and video.

Much of my work is travel-based, focused on quiet environments, natural light, and a more restrained visual language.

Selected work. More available on request.

Contact

Open to opportunities.

My work sits across nonprofit and commercial environments, focused on building, scaling, and improving how things actually run. I tend to operate between strategy and execution — bringing structure to ideas, aligning teams, and making sure things move forward in a practical way.

I’m open to a range of opportunities and environments, particularly where clarity, ownership, and follow-through matter. If you’re working on something interesting and think there might be a fit, feel free to reach out.